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Values

Client
values
Year
2024
Services
Rebranding

Overview

Based in the vibrant city of Jeddah, Saudi Arabia, Values Company is dedicated to empowering businesses and individuals through innovative solutions and a steadfast commitment to excellence. Our mission is to create lasting impact by delivering unparalleled services that align with the highest ethical standards and principles.

With a focus on fostering growth, integrity, and collaboration, Values Company transforms challenges into opportunities. By prioritizing customer satisfaction and sustainable practices, we aim to be a trusted partner in achieving meaningful success for our clients and communities.

Driven by a vision of positive change, Values Company continues to set benchmarks in quality, innovation, and reliability across all industries we serve.

Challenge​​

The challenge in rebranding Values Company was to communicate its evolution into a high-end, sophisticated brand while showcasing its expanded portfolio of both commercial and residential properties. The company aimed to modernize its image without losing its core identity, which led to the challenge of balancing elegance with innovation. The rebranding effort focused on portraying Values as a premium company, one that embodies luxury and expertise in every property it offers. Highlighting its diversified offerings and commitment to excellence, the new brand direction successfully conveys its growth and enhanced market position.

Solution​

we created a strong and cohesive brand identity for Values Company, incorporating a modern and sophisticated look. We introduced gradients to add depth and dynamism to the visual appeal. To distinguish between the residential and commercial properties, we developed two distinct color palettes: blue for residential, evoking trust and tranquility, and green for commercial properties, symbolizing growth and innovation. This strategic approach helped reinforce the company’s dual focus while maintaining a luxurious and professional image that resonates with its diverse offerings.

Conclusion

In conclusion, the rebranding of Values Company successfully reflects its growth and expansion into both residential and commercial real estate. By developing a strong identity, incorporating dynamic gradients, and creating distinct color palettes for different property types, we’ve ensured that the brand stands out in a competitive market. This rebranding not only highlights the company’s commitment to excellence but also positions Values Company as a sophisticated, innovative leader in the real estate sector, ready to meet the evolving needs of its clients.

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